
Mercury Capital Partners announces a growth capital investment in PixFusion LLC
PixFusion creates personalized branded video entertainment products and services based on its patented technology. PixFusion will use the financing proceeds to grow its existing children’s personalized video business under its Kideo® brand by acquiring additional character licenses and expanding marketing efforts. Kideo’s most popular videos include titles Dora the Explorer and Arthur, which are licensed from Viacom’s Nickelodeon and the WGBH Educational Foundation, respectively. PixFusion’s product allows consumers to insert a picture of a favorite child or grandchild into an entertainment video featuring some of the nation’s most successful animated characters.

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